Privacy Policy

Welcome to AI CRE Tools ("us", "we", or "our"). We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about this privacy notice, or our practices with regards to your personal information, please contact us.

1. INFORMATION WE COLLECT

Personal Information You Provide

We collect personal information that you voluntarily provide when you:

• Subscribe to our newsletter: Email address, optional name, and communication preferences
• Submit tool reviews or feedback: Any information you choose to share, including your role in CRE
• Contact us: Name, email, company (optional), and message content
• Use interactive features: Favorites, comparisons, saved searches, and tool ratings
• Submit a tool: Contact information and details about the AI tool you're submitting
• Create an account: Username, email, and profile information (if we add this feature)

Automatically Collected Information

When you visit our website, we automatically collect certain information:

• Usage data: Pages visited, time spent, click patterns, search queries
• Device information: Browser type, operating system, screen resolution, device type
• Location data: General geographic location (country/region level) based on IP address
• Referral data: How you found our website (search engines, social media, direct links)
• Performance data: Website load times, error logs, and user interactions

AI and Machine Learning Data

As an AI tools directory, we may use anonymized usage data to:

• Improve search relevance: Analyze popular search terms and tool categories
• Personalize recommendations: Suggest relevant tools based on browsing patterns
• Optimize user experience: Improve website performance and navigation
• Content improvement: Understand which types of content are most valuable

All AI/ML processing uses anonymized, aggregated data only.

2. HOW WE USE YOUR INFORMATION

We process your personal information for legitimate business purposes:

3. INFORMATION SHARING

We do not sell your personal information. We only share information in these limited circumstances:

Service Providers

• Mailchimp: Newsletter email delivery (GDPR and CCPA compliant)
• PostHog: Privacy-focused analytics (data anonymized, no personal tracking)
• Vercel: Website hosting and performance monitoring
• Google Sheets: Secure data storage for tool submissions (encrypted)
• Cloudflare: CDN and security services (privacy-compliant)

Legal Requirements

We may disclose information if required by law or to protect our rights and users' safety.

4. COOKIES AND TRACKING

We use cookies and similar technologies to enhance your experience:

You can control cookies through your browser settings, but this may limit some functionality.

5. DATA MINIMIZATION AND PRIVACY BY DESIGN

We follow privacy by design principles and collect only the minimum data necessary:

Our Privacy Principles

6. DATA RETENTION

We retain information only as long as necessary:

• Newsletter subscriptions: Until you unsubscribe
• Analytics data: 24 months maximum
• Contact inquiries: 2 years for support purposes
• User preferences: While you actively use the service

8. DATA SECURITY

We implement industry-standard security measures to protect your personal information:

• Encryption: HTTPS encryption for all data transmission
• Secure APIs: Encrypted connections with third-party services
• Regular updates: Security patches and software updates
• Access controls: Limited access to personal information on a need-to-know basis
• Data backups: Encrypted backup and recovery procedures
• Security monitoring: Continuous monitoring for unusual activity

9. YOUR PRIVACY RIGHTS

Depending on your location, you may have the following rights:

To exercise any of these rights, please contact us using the information below.

10. INTERNATIONAL DATA TRANSFERS

Our services are hosted in the United States. If you're accessing our service from outside the US, your information may be transferred to, stored, and processed in the US. We ensure appropriate safeguards are in place for international transfers, including:

• Standard Contractual Clauses: EU-approved data transfer mechanisms
• Adequacy decisions: Where applicable for certain countries
• Encryption: All data transmitted using industry-standard encryption
• Privacy Shield: For transfers from EU to US (where applicable)

11. CHILDREN'S PRIVACY

Our service is not intended for children under 16 (or the minimum age in your jurisdiction). We do not knowingly collect personal information from children under 16. If you believe we have collected information from a child under 16, please contact us immediately and we will delete such information.

12. AI ETHICS AND TRANSPARENCY

As an AI tools directory, we are committed to ethical AI practices and transparency:

Our AI Commitments

• No discriminatory AI: We do not use AI systems that discriminate based on protected characteristics
• Transparency: We disclose when AI is used to process personal data
• Human oversight: AI recommendations are reviewed by humans before implementation
• Data protection: All AI processing complies with privacy regulations
• Opt-out rights: You can request exclusion from AI-based personalization

13. CHANGES TO THIS PRIVACY POLICY

We may update this privacy policy periodically to reflect changes in our practices, technology, legal requirements, or other factors. Material changes will be communicated through:

• Email notification: To newsletter subscribers for significant changes
• Website notice: Updated "Last modified" date and change log
• Direct communication: For changes affecting your rights or our data practices

We encourage you to review this privacy policy periodically.

14. CONTACT INFORMATION